PMM to CMO with Drift's Chief Marketing Officer, Tricia Gellman

In this week’s episode, Tricia Gellman, a lover of strategy and problem solving, shares her journey into becoming a CMO via the PMM path. "The best thing is that you are at the middle of everything -- you work with every department -- product, marketing, sales, customer success -- and touch every part of the business. And that’s how the CMO of the future is going to be successful."
Connect with Tricia on LinkedIn. 
Business Insider story: https://www.businessinsider.com/drift-cmo-tricia-gellman-motherhood-infertility-ivf-loss-career-2020-10
  1. What have you learned lately?
  2. Let’s talk about your role at Drift!
  3. I’d love to hear more about your path. 
  4. What was it that helped you make the leap from product marketing?
  5. Your career has been a bit like a pendulum, going back and forth between small and large companies. Was that strategic?
  6. What do you see as the main pros and cons to both?
  7. What do you love about product marketing?
  8. You’ve mentioned one of your super powers is go-to-market strategy, how do you approach that?
  9. As a woman in a predominantly male field, how have you dealt with sometimes being the only woman in the room?
  10.  Who have been your strongest PMM mentors?
  11.   How do you find a mentor?
  12.  One is the one thing that has been most important growing in your career?
  13.  How do you network?
  14.  What’s one thing you wished you had learned early in your career?
  15. How can people get in touch with you?
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